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		<title>Advanced Amazon Pinpoint Templates using Message Template Helpers</title>
		<link>https://noise.getoto.net/2021/07/09/advanced-amazon-pinpoint-templates-using-message-template-helpers/</link>
		
		<dc:creator><![CDATA[davelem]]></dc:creator>
		<pubDate>Fri, 09 Jul 2021 18:37:52 +0000</pubDate>
				<category><![CDATA[Amazon Pinpoint]]></category>
		<category><![CDATA[AWS]]></category>
		<category><![CDATA[Best practices]]></category>
		<category><![CDATA[customer communications]]></category>
		<category><![CDATA[customer engagement]]></category>
		<category><![CDATA[email marketing]]></category>
		<category><![CDATA[messaging]]></category>
		<category><![CDATA[multichannel marketing]]></category>
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					<description><![CDATA[Personalization of customer messages is a proven way to increase engagement of promotional and transactional communications. In order to make these communications repeatable and scalable, building personalization through templates is often required. Using the Advanced Template Capabilities feature of Amazon Pinpoint, it’s now possible to create highly customized templates used for email, SMS, and Push […]]]></description>
		
		
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