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	<title>Gandhi Raketla &#8211; Noise</title>
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		<title>A serverless operational data lake for retail with AWS Glue, Amazon Kinesis Data Streams, Amazon DynamoDB, and Amazon QuickSight</title>
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		<dc:creator><![CDATA[Gandhi Raketla]]></dc:creator>
		<pubDate>Fri, 03 Jun 2022 16:04:54 +0000</pubDate>
				<category><![CDATA[Amazon Athena]]></category>
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					<description><![CDATA[Do you want to reduce stockouts at stores? Do you want to improve order delivery timelines? Do you want to provide your customers with accurate product availability, down to the millisecond? A retail operational data lake can help you transform the customer experience by providing deeper insights into a variety of operational aspects of your […]]]></description>
		
		
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		<title>Building an ad-to-order conversion engine with Amazon Kinesis, AWS Glue, and Amazon QuickSight</title>
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		<dc:creator><![CDATA[Gandhi Raketla]]></dc:creator>
		<pubDate>Fri, 04 Dec 2020 17:50:13 +0000</pubDate>
				<category><![CDATA[Amazon Kinesis]]></category>
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					<description><![CDATA[Businesses in ecommerce have the challenge of measuring their ad-to-order conversion ratio for ads or promotional campaigns displayed on a webpage. Tracking the number of users that clicked on a particular promotional ad and the number of users who actually added items to their cart or placed an order helps measure the ad&#8217;s effectiveness. Utilizing [&#8230;]]]></description>
		
		
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