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	<title>email engagement &#8211; Noise</title>
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		<title>Enhance email authentication and deliverability with Amazon SES and Valimail</title>
		<link>https://noise.getoto.net/2025/06/18/enhance-email-authentication-and-deliverability-with-amazon-ses-and-valimail/</link>
		
		<dc:creator><![CDATA[Tom Gilbert]]></dc:creator>
		<pubDate>Wed, 18 Jun 2025 18:08:19 +0000</pubDate>
				<category><![CDATA[Amazon SES]]></category>
		<category><![CDATA[Amazon Simple Email Service (SES)]]></category>
		<category><![CDATA[AWS]]></category>
		<category><![CDATA[Best practices]]></category>
		<category><![CDATA[Deliverability]]></category>
		<category><![CDATA[DKIM]]></category>
		<category><![CDATA[email best practices]]></category>
		<category><![CDATA[email deliverability]]></category>
		<category><![CDATA[email engagement]]></category>
		<category><![CDATA[email security]]></category>
		<category><![CDATA[messaging]]></category>
		<category><![CDATA[Security, Identity & Compliance]]></category>
		<category><![CDATA[SES]]></category>
		<category><![CDATA[spf]]></category>
		<guid isPermaLink="false">http://noise.getoto.net/?guid=923165ea5ffa54322fa83c8d3822188b</guid>

					<description><![CDATA[As email continues to be a critical communication channel for businesses, ensuring proper authentication and maintaining high deliverability rates are increasingly difficult challenges. This post explores how Amazon Simple Email Service (SES) and Valimail work together to provide a robust solution for email authentication and deliverability, with a focus on meeting Microsoft’s new sender requirements. […]]]></description>
		
		
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			</item>
		<item>
		<title>Optimizing Email Deliverability: A User-Centric Approach to List Management and Monitoring</title>
		<link>https://noise.getoto.net/2024/06/07/optimizing-email-deliverability-a-user-centric-approach-to-list-management-and-monitoring/</link>
		
		<dc:creator><![CDATA[Brett Ezell]]></dc:creator>
		<pubDate>Thu, 06 Jun 2024 21:35:39 +0000</pubDate>
				<category><![CDATA[Amazon SES]]></category>
		<category><![CDATA[Amazon Simple Email Service]]></category>
		<category><![CDATA[Amazon Simple Email Service (SES)]]></category>
		<category><![CDATA[AWS]]></category>
		<category><![CDATA[Best practices]]></category>
		<category><![CDATA[Deliverability]]></category>
		<category><![CDATA[email engagement]]></category>
		<category><![CDATA[messaging]]></category>
		<category><![CDATA[Uncategorized]]></category>
		<guid isPermaLink="false">http://noise.getoto.net/?guid=eabb86bcba90bfe1fc47eb3476296a29</guid>

					<description><![CDATA[This a 2024 update of the 2015 blog post “Amazon SES Best Practices: Top 5 Best Practices for List Management“. While the fundamental principles of effective email list management remain relevant, the landscape has evolved significantly over the past nine years. This updated post aims to provide Amazon Simple Email Services (SES) customers with the […]]]></description>
		
		
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			</item>
		<item>
		<title>Mail Manager – Amazon SES introduces new email routing and archiving features</title>
		<link>https://noise.getoto.net/2024/05/22/mail-manager-amazon-ses-introduces-new-email-routing-and-archiving-features/</link>
		
		<dc:creator><![CDATA[Vinay Ujjini]]></dc:creator>
		<pubDate>Wed, 22 May 2024 15:28:32 +0000</pubDate>
				<category><![CDATA[Amazon SES]]></category>
		<category><![CDATA[Amazon Simple Email Service]]></category>
		<category><![CDATA[Amazon Simple Email Service (SES)]]></category>
		<category><![CDATA[announcements]]></category>
		<category><![CDATA[AWS]]></category>
		<category><![CDATA[customer engagement]]></category>
		<category><![CDATA[email engagement]]></category>
		<category><![CDATA[messaging]]></category>
		<category><![CDATA[SES]]></category>
		<category><![CDATA[Thought Leadership]]></category>
		<guid isPermaLink="false">http://noise.getoto.net/?guid=6d12e2d28e7f190887432ff9255d7392</guid>

					<description><![CDATA[Amazon Simple Email Service (SES) is a cloud-based email sending service provided by Amazon Web Services (AWS), handling both inbound and outbound email traffic for your applications. It allows users to send and receive email using SES’s reliable and cost-effective infrastructure without having to provision email servers yourself. Managing multiple email workloads at scale can […]]]></description>
		
		
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		<item>
		<title>How to investigate what happened to the email that was sent via SES but was never received in recipient inbox</title>
		<link>https://noise.getoto.net/2023/06/27/how-to-investigate-what-happened-to-the-email-that-was-sent-via-ses-but-was-never-received-in-recipient-inbox/</link>
		
		<dc:creator><![CDATA[singhzwz]]></dc:creator>
		<pubDate>Tue, 27 Jun 2023 19:49:37 +0000</pubDate>
				<category><![CDATA[Amazon Simple Email Service (SES)]]></category>
		<category><![CDATA[AWS]]></category>
		<category><![CDATA[Best practices]]></category>
		<category><![CDATA[email best practices]]></category>
		<category><![CDATA[email deliverability]]></category>
		<category><![CDATA[email engagement]]></category>
		<category><![CDATA[email marketing]]></category>
		<category><![CDATA[messaging]]></category>
		<category><![CDATA[outbound email]]></category>
		<category><![CDATA[SES]]></category>
		<category><![CDATA[Technical How-to]]></category>
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					<description><![CDATA[How to investigate what happened to the email that was sent via SES but was never received in recipient inbox Amazon Simple Email Service (SES) is an email platform that provides an easy, cost-effective way for you to send and receive email using your own email addresses and domains. You can use SES for two […]]]></description>
		
		
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		<title>Increase your email engagement using AMP.</title>
		<link>https://noise.getoto.net/2023/06/05/increase-your-email-engagement-using-amp/</link>
		
		<dc:creator><![CDATA[Pavlos Ioannou Katidis]]></dc:creator>
		<pubDate>Mon, 05 Jun 2023 15:32:27 +0000</pubDate>
				<category><![CDATA[Amazon SES]]></category>
		<category><![CDATA[Amazon Simple Email Service (SES)]]></category>
		<category><![CDATA[AWS]]></category>
		<category><![CDATA[email]]></category>
		<category><![CDATA[email engagement]]></category>
		<guid isPermaLink="false">http://noise.getoto.net/?guid=dfd461a5b25c6feb6b2ae3a88867c8ec</guid>

					<description><![CDATA[This blog introduces the use of Accelerated Mobile Pages (AMP) with Amazon Simple Email Service (SES). It provides you a guide on how to configure AMP, a ready AMP email template and a working code example that uses Amazon SES API to send the AMP email. AMP emails support components that recipients can interact without […]]]></description>
		
		
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		<item>
		<title>Improving email deliverability with new virtual deliverability manager features</title>
		<link>https://noise.getoto.net/2023/05/25/improving-email-deliverability-with-new-virtual-deliverability-manager-features/</link>
		
		<dc:creator><![CDATA[Vinay Ujjini]]></dc:creator>
		<pubDate>Thu, 25 May 2023 13:58:56 +0000</pubDate>
				<category><![CDATA[Amazon SES]]></category>
		<category><![CDATA[Amazon Simple Email Service]]></category>
		<category><![CDATA[Amazon Simple Email Service (SES)]]></category>
		<category><![CDATA[announcements]]></category>
		<category><![CDATA[AWS]]></category>
		<category><![CDATA[email analytics]]></category>
		<category><![CDATA[email bounces]]></category>
		<category><![CDATA[email dashboard]]></category>
		<category><![CDATA[email deliverability]]></category>
		<category><![CDATA[email engagement]]></category>
		<category><![CDATA[email marketing]]></category>
		<category><![CDATA[messaging]]></category>
		<category><![CDATA[spam]]></category>
		<category><![CDATA[Technical How-to]]></category>
		<guid isPermaLink="false">http://noise.getoto.net/?guid=7246785812597ad0d4810713c3d2e329</guid>

					<description><![CDATA[Background: Email deliverability is a critical aspect of email as it directly impacts the success of campaigns by ensuring that messages reach the intended recipients’ inboxes. It encompasses factors like avoiding spam filters, maximizing open rates, and minimizing bounces. Companies often encounter deliverability problems due to various reasons, such as poor sender reputation, inadequate list […]]]></description>
		
		
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			</item>
		<item>
		<title>New capabilities make sending emails with dedicated IPs even easier</title>
		<link>https://noise.getoto.net/2023/05/24/new-capabilities-make-sending-emails-with-dedicated-ips-even-easier/</link>
		
		<dc:creator><![CDATA[gleholm]]></dc:creator>
		<pubDate>Wed, 24 May 2023 19:52:32 +0000</pubDate>
				<category><![CDATA[Amazon Simple Email Service]]></category>
		<category><![CDATA[Amazon Simple Email Service (SES)]]></category>
		<category><![CDATA[announcements]]></category>
		<category><![CDATA[AWS]]></category>
		<category><![CDATA[dedicated IPs]]></category>
		<category><![CDATA[email best practices]]></category>
		<category><![CDATA[email deliverability]]></category>
		<category><![CDATA[email engagement]]></category>
		<category><![CDATA[email marketing]]></category>
		<guid isPermaLink="false">http://noise.getoto.net/?guid=bcad3e2514965dea47d4e657ccfc0b51</guid>

					<description><![CDATA[SES’ New Managed Dedicated IP Capabilities In the world of email, sending emails over dedicated IPs can provide a number of benefits, including greater control over reputation and the ability to manage email deliverability. However, the heavy lifting involved in setting up and managing a dedicated IP can be intimidating, especially for those who are […]]]></description>
		
		
		<enclosure url="" length="0" type="" />

			</item>
		<item>
		<title>Increase email sending success rates with Amazon Simple Email Services (SES) new Virtual Deliverability Manager</title>
		<link>https://noise.getoto.net/2022/11/03/increase-email-sending-success-rates-with-amazon-simple-email-services-ses-new-virtual-deliverability-manager/</link>
		
		<dc:creator><![CDATA[sakoppes]]></dc:creator>
		<pubDate>Thu, 03 Nov 2022 19:47:44 +0000</pubDate>
				<category><![CDATA[Amazon Simple Email Service]]></category>
		<category><![CDATA[Amazon Simple Email Service (SES)]]></category>
		<category><![CDATA[AWS]]></category>
		<category><![CDATA[email best practices]]></category>
		<category><![CDATA[email deliverability]]></category>
		<category><![CDATA[email engagement]]></category>
		<category><![CDATA[Technical How-to]]></category>
		<guid isPermaLink="false">http://noise.getoto.net/?guid=8df0a043f9deba41cdd2fad0d06bc9fd</guid>

					<description><![CDATA[Email is a ubiquitous channel for businesses to communicate with their customers. Businesses rely on email to market products and services, communicate transactional information, and keep customers in-the-know about product changes and events. To realize the full value of this rich and established communication channel, businesses need tools to monitor and optimize their email delivery […]]]></description>
		
		
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		<item>
		<title>Tracking email engagement with AWS Analytics services</title>
		<link>https://noise.getoto.net/2022/08/31/tracking-email-engagement-with-aws-analytics-services/</link>
		
		<dc:creator><![CDATA[Justin Morris]]></dc:creator>
		<pubDate>Wed, 31 Aug 2022 20:42:55 +0000</pubDate>
				<category><![CDATA[Amazon Athena]]></category>
		<category><![CDATA[Amazon QuickSight]]></category>
		<category><![CDATA[Amazon Simple Email Service (SES)]]></category>
		<category><![CDATA[Amazon Simple Storage Service (S3)]]></category>
		<category><![CDATA[Analytics]]></category>
		<category><![CDATA[AWS]]></category>
		<category><![CDATA[AWS Glue]]></category>
		<category><![CDATA[AWS Glue DataBrew]]></category>
		<category><![CDATA[AWS Lambda]]></category>
		<category><![CDATA[Customer Solutions]]></category>
		<category><![CDATA[email]]></category>
		<category><![CDATA[email analytics]]></category>
		<category><![CDATA[email bounces]]></category>
		<category><![CDATA[email dashboard]]></category>
		<category><![CDATA[email engagement]]></category>
		<category><![CDATA[Kinesis Data Firehose]]></category>
		<category><![CDATA[messaging]]></category>
		<category><![CDATA[sender reputation]]></category>
		<category><![CDATA[SES]]></category>
		<category><![CDATA[Technical How-to]]></category>
		<guid isPermaLink="false">http://noise.getoto.net/?guid=f5e39649f7e3ac33f9292a6e83641684</guid>

					<description><![CDATA[Email at scale is one of the most valuable forms of reaching and engaging with customers, but creating the most engaging email content means frequent tracking, monitoring, and analyzing bounces, complaints, opens, and clicks. Managing your reputation as a sender and understanding user engagement have never been more important and play a crucial role in […]]]></description>
		
		
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