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	<title>multichannel communications &#8211; Noise</title>
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	<description>The collective thoughts of the interwebz</description>
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		<title>Building a voice interface for generative AI assistants</title>
		<link>https://noise.getoto.net/2025/03/24/building-a-voice-interface-for-generative-ai-assistants/</link>
		
		<dc:creator><![CDATA[Reynaldo Hidalgo]]></dc:creator>
		<pubDate>Mon, 24 Mar 2025 17:38:09 +0000</pubDate>
				<category><![CDATA[Amazon Bedrock]]></category>
		<category><![CDATA[Amazon Chime SDK]]></category>
		<category><![CDATA[Architecture]]></category>
		<category><![CDATA[AWS]]></category>
		<category><![CDATA[AWS Step Functions]]></category>
		<category><![CDATA[Best practices]]></category>
		<category><![CDATA[Business Productivity]]></category>
		<category><![CDATA[customer engagement]]></category>
		<category><![CDATA[generative AI]]></category>
		<category><![CDATA[multichannel communications]]></category>
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					<description><![CDATA[Generative AI is revolutionizing how businesses interact with their customers through natural conversational interfaces. While organizations can implement AI assistants across various channels, phone calls remain a preferred method for many customers seeking support or information. We’ll demonstrate how to create a voice interface for your existing Amazon Bedrock generative AI assistant, enabling customers to […]]]></description>
		
		
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		<item>
		<title>Automatización de flujos de trabajo con WhatsApp usando AWS End User Messaging Social</title>
		<link>https://noise.getoto.net/2025/01/31/automatizacion-de-flujos-de-trabajo-con-whatsapp-usando-aws-end-user-messaging-social/</link>
		
		<dc:creator><![CDATA[Bruno Giorgini]]></dc:creator>
		<pubDate>Fri, 31 Jan 2025 04:00:08 +0000</pubDate>
				<category><![CDATA[AWS]]></category>
		<category><![CDATA[AWS End User Messaging]]></category>
		<category><![CDATA[marketing communications]]></category>
		<category><![CDATA[messaging]]></category>
		<category><![CDATA[multichannel communications]]></category>
		<category><![CDATA[multichannel marketing]]></category>
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					<description><![CDATA[En el mundo actual, WhatsApp se ha convertido en una aplicación de comunicación ampliamente utilizada, con más de 2.700 millones de usuarios globalmente. Como propietario de un negocio, probablemente tenga clientes que usan WhatsApp regularmente. Esto presenta una oportunidad para usar WhatsApp como un canal adicional para aumentar su alcance e interactuar con sus clientes […]]]></description>
		
		
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			</item>
		<item>
		<title>Building a generative AI Marketing Portal on AWS</title>
		<link>https://noise.getoto.net/2024/01/09/building-a-generative-ai-marketing-portal-on-aws/</link>
		
		<dc:creator><![CDATA[Tristan Nguyen]]></dc:creator>
		<pubDate>Tue, 09 Jan 2024 16:06:08 +0000</pubDate>
				<category><![CDATA[Amazon Bedrock]]></category>
		<category><![CDATA[Amazon Personalize]]></category>
		<category><![CDATA[Amazon Pinpoint]]></category>
		<category><![CDATA[Amazon SES]]></category>
		<category><![CDATA[AWS]]></category>
		<category><![CDATA[customer engagement]]></category>
		<category><![CDATA[Marketing & Advertising]]></category>
		<category><![CDATA[marketing communications]]></category>
		<category><![CDATA[multichannel communications]]></category>
		<category><![CDATA[personalization]]></category>
		<category><![CDATA[Technical How-to]]></category>
		<category><![CDATA[Thought Leadership]]></category>
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					<description><![CDATA[Introduction In the preceding entries of this series, we examined the transformative impact of Generative AI on marketing strategies in “Building Generative AI into Marketing Strategies: A Primer” and delved into the intricacies of Prompt Engineering to enhance the creation of marketing content with services such as Amazon Bedrock in “From Prompt Engineering to Auto […]]]></description>
		
		
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		<item>
		<title>Build Better Engagement Using the AWS Community Engagement Flywheel: Part 2 of 3</title>
		<link>https://noise.getoto.net/2023/12/04/build-better-engagement-using-the-aws-community-engagement-flywheel-part-2-of-3/</link>
		
		<dc:creator><![CDATA[Tristan Nguyen]]></dc:creator>
		<pubDate>Mon, 04 Dec 2023 18:50:16 +0000</pubDate>
				<category><![CDATA[Amazon Pinpoint]]></category>
		<category><![CDATA[AWS]]></category>
		<category><![CDATA[digital user engagement]]></category>
		<category><![CDATA[multichannel communications]]></category>
		<category><![CDATA[Technical How-to]]></category>
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					<description><![CDATA[Introduction Part 2 of 3: From Cohorts to Campaigns Businesses are constantly looking for better ways to engage with customer communities, but it’s hard to do when profile data is limited to user-completed form input or messaging campaign interaction metrics. Neither of these data sources tell a business much about their customer’s interests or preferences […]]]></description>
		
		
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		<item>
		<title>How to implement multi-tenancy with Amazon Pinpoint</title>
		<link>https://noise.getoto.net/2023/10/04/how-to-implement-multi-tenancy-with-amazon-pinpoint/</link>
		
		<dc:creator><![CDATA[Tristan Nguyen]]></dc:creator>
		<pubDate>Wed, 04 Oct 2023 14:22:46 +0000</pubDate>
				<category><![CDATA[Amazon Pinpoint]]></category>
		<category><![CDATA[AWS]]></category>
		<category><![CDATA[Multi-tenant]]></category>
		<category><![CDATA[multichannel communications]]></category>
		<category><![CDATA[Multiple accounts]]></category>
		<category><![CDATA[Technical How-to]]></category>
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					<description><![CDATA[Navigating Multi-Tenancy in Amazon Pinpoint Businesses are constantly evolving, often managing multiple product lines, customer segments, or even geographical locations. Furthermore, many business-to-business (B2B) companies that are Independent Software Vendors (ISVs) will often need to manage their customer’s marketing automation environment. This complexity necessitates a robust customer engagement strategy that can adapt and scale efficiently. […]]]></description>
		
		
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			</item>
		<item>
		<title>How to send geofenced marketing messages using Amazon Pinpoint</title>
		<link>https://noise.getoto.net/2023/06/12/how-to-send-geofenced-marketing-messages-using-amazon-pinpoint/</link>
		
		<dc:creator><![CDATA[Zach Elliott]]></dc:creator>
		<pubDate>Mon, 12 Jun 2023 18:10:54 +0000</pubDate>
				<category><![CDATA[Amazon Location]]></category>
		<category><![CDATA[Amazon Pinpoint]]></category>
		<category><![CDATA[AWS]]></category>
		<category><![CDATA[customer segmentation]]></category>
		<category><![CDATA[marketing communications]]></category>
		<category><![CDATA[multichannel communications]]></category>
		<category><![CDATA[multichannel marketing]]></category>
		<category><![CDATA[Technical How-to]]></category>
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					<description><![CDATA[Introduction Geofencing, which creates a virtual geographical boundary that triggers a marketing action to a mobile device when a user enters or exits that boundary, can be used in marketing messages to drive more traffic and increase conversions. Amazon Pinpoint, AWS’ multichannel communication tool, can be used to create mobile notifications using geofencing technology, so […]]]></description>
		
		
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		<item>
		<title>Customize marketing messages and promotions for personalized outreach</title>
		<link>https://noise.getoto.net/2023/03/28/customize-marketing-messages-and-promotions-for-personalized-outreach/</link>
		
		<dc:creator><![CDATA[binpazho]]></dc:creator>
		<pubDate>Tue, 28 Mar 2023 16:37:14 +0000</pubDate>
				<category><![CDATA[Amazon Pinpoint]]></category>
		<category><![CDATA[AWS]]></category>
		<category><![CDATA[Customer Solutions]]></category>
		<category><![CDATA[email marketing]]></category>
		<category><![CDATA[marketing communications]]></category>
		<category><![CDATA[multichannel communications]]></category>
		<category><![CDATA[multichannel marketing]]></category>
		<category><![CDATA[Technical How-to]]></category>
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					<description><![CDATA[Introduction Amazon Pinpoint is widely used by many customers for their various user engagement use cases like marketing campaigns, scheduled communications (newsletters, reminders, etc.), and transactional messaging. By using the message template feature in Amazon Pinpoint, customers can design messages personalized to the specific end users, by using variable attributes. While Amazon Pinpoint enables customers […]]]></description>
		
		
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			</item>
		<item>
		<title>How to build LINE messaging into business communications</title>
		<link>https://noise.getoto.net/2023/03/20/how-to-build-line-messaging-into-business-communications/</link>
		
		<dc:creator><![CDATA[nnatri]]></dc:creator>
		<pubDate>Mon, 20 Mar 2023 04:14:38 +0000</pubDate>
				<category><![CDATA[Amazon Pinpoint]]></category>
		<category><![CDATA[AWS]]></category>
		<category><![CDATA[AWS Cloud Development Kit]]></category>
		<category><![CDATA[customer communications]]></category>
		<category><![CDATA[marketing communications]]></category>
		<category><![CDATA[messaging]]></category>
		<category><![CDATA[multichannel communications]]></category>
		<category><![CDATA[multichannel marketing]]></category>
		<category><![CDATA[social media marketing]]></category>
		<category><![CDATA[Technical How-to]]></category>
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					<description><![CDATA[In today’s interconnected world, businesses need to communicate with their customers through multiple channels. This means using a variety of messaging apps, social media platforms, and other communication tools to reach customers where they are. One such platform that has gained immense popularity in select Asian markets is LINE. As the biggest social network in […]]]></description>
		
		
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		<item>
		<title>AWS Communication Developer Services (CDS) recognized in the 2022 Gartner Market Guide for CPaaS</title>
		<link>https://noise.getoto.net/2022/10/12/aws-communication-developer-services-cds-recognized-in-the-2022-gartner-market-guide-for-cpaas/</link>
		
		<dc:creator><![CDATA[laurcudn]]></dc:creator>
		<pubDate>Wed, 12 Oct 2022 13:56:33 +0000</pubDate>
				<category><![CDATA[AWS]]></category>
		<category><![CDATA[cpaas]]></category>
		<category><![CDATA[customer communications]]></category>
		<category><![CDATA[marketing communications]]></category>
		<category><![CDATA[multichannel communications]]></category>
		<category><![CDATA[Uncategorized]]></category>
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					<description><![CDATA[2022 Gartner Market Guide for CPaaS recognizes AWS Communication Developer Services (CDS) Every business needs to communicate with customers through channels like email, SMS, notifications, voice, and even video. CPaaS, or Communications Platform as a Service, provers combine those capabilities into a single offering. Communication developers exploring new CPaaS solutions can read the 2022 Gartner […]]]></description>
		
		
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