All posts by Chris De Santis

Amazon and Microsoft Ramp Up their AI Efforts

Post Syndicated from Chris De Santis original http://www.anchor.com.au/blog/2017/11/amazon-microsoft-ai-efforts/

In recent years, Amazon Web Services and Microsoft have shifted to more of a focus on artificial intelligence (AI), and as a result, have vastly increased their investment in the implementation and advancement of AI over their fleets of online products and services.

Recently, at Sydney’s Microsoft Summit (16-17 November 2017), Microsoft announced that they have stepped up their investment in the AI arena by releasing and showcasing new tools to enhance human and organisational capabilities. These tools include Visual Studio Tools for AI, Azure IoT Edge, Microsoft Translator, and Seeing AI.

The reasoning that Microsoft gave to justify their focus is that the popularity of AI has been steadily increasing, which can be attributed to three main factors: cloud computing, powerful algorithms, and multitudes of data.

Amazon, on the other hand, are planning to introduce a number of new AI products into the market, in order to catch up to the likes of Microsoft and Google. Through a project codenamed “Ironman”, AWS are working internally as well as partnering with startups to take a few-years-old AWS data warehousing service and gearing it to organise data for workloads employing machine learning techniques.

For more information more information on recent AI endeavours in the cloud computing market, check out our previous article below:

AI in the Cloud Market: AWS & Microsoft Lend a Big Hand

Amazon and Microsoft Ramp Up their AI Efforts

The post Amazon and Microsoft Ramp Up their AI Efforts appeared first on AWS Managed Services by Anchor.

Amazon and Microsoft Ramp Up their AI Efforts

Post Syndicated from Chris De Santis original https://www.anchor.com.au/blog/2017/11/amazon-microsoft-ai-efforts/

In recent years, Amazon Web Services and Microsoft have shifted to more of a focus on artificial intelligence (AI), and as a result, have vastly increased their investment in the implementation and advancement of AI over their fleets of online products and services.

Recently, at Sydney’s Microsoft Summit (16-17 November 2017), Microsoft announced that they have stepped up their investment in the AI arena by releasing and showcasing new tools to enhance human and organisational capabilities. These tools include Visual Studio Tools for AI, Azure IoT Edge, Microsoft Translator, and Seeing AI.

The reasoning that Microsoft gave to justify their focus is that the popularity of AI has been steadily increasing, which can be attributed to three main factors: cloud computing, powerful algorithms, and multitudes of data.

Amazon, on the other hand, are planning to introduce a number of new AI products into the market, in order to catch up to the likes of Microsoft and Google. Through a project codenamed “Ironman”, AWS are working internally as well as partnering with startups to take a few-years-old AWS data warehousing service and gearing it to organise data for workloads employing machine learning techniques.

For more information more information on recent AI endeavours in the cloud computing market, check out our previous article below:

AI in the Cloud Market: AWS & Microsoft Lend a Big Hand

Amazon and Microsoft Ramp Up their AI Efforts

The post Amazon and Microsoft Ramp Up their AI Efforts appeared first on AWS Managed Services by Anchor.

AI in the Cloud Market: AWS & Microsoft Lend a Big Hand

Post Syndicated from Chris De Santis original http://www.anchor.com.au/blog/2017/10/aws-microsoft-launch-ai-platform/

Artificial intelligence (or AI) doesn’t necessarily play a big role in the current cloud hosting market, but Amazon Web Services (AWS) and Microsoft are looking to change that.

AI is starting to grow at an alarming rate and may be a significant role-player in the near future. According to Bernie Trudel, chairman of the Asia Cloud Computing Association (ACCA), AI “will become the killer application that will drive cloud computing forward”. He continues to mention that, although AI only accounts for 1% of the today’s global cloud computing market, its overall IT market share is growing at 52%, and its expected to rapidly grow to 10% of cloud revenue by 2025.

Trudel made notable that, although the big players in the cloud game are currently offering AI capabilities, the cloud-based AI market is still in its early stages. These big players include AWS, Microsoft, Google, and IBM. He also continues to state that AWS is certainly the leader in the cloud market, but they’re playing catch-up in terms of an AI perspective.

AWS 💘 Microsoft?

Here’s the funny bit–that a day or two after Trudel said all of this at Cloud Expo Asia, AWS announce (on their blog) their combined effort with Microsoft to create a new open-source deep-learning interface that “allows developers to more easily and quickly build machine learning models”. In other words, Gluon is an AI application for developers to create their own AI models, to the benefit of their own cloud applications and technical endeavours.

If you’d like to learn more about Gluon and the details of the project, head over to the AWS blog here.

AWS + Microsoft

 

The post AI in the Cloud Market: AWS & Microsoft Lend a Big Hand appeared first on AWS Managed Services by Anchor.

AI in the Cloud Market: AWS & Microsoft Lend a Big Hand

Post Syndicated from Chris De Santis original https://www.anchor.com.au/blog/2017/10/aws-microsoft-launch-ai-platform/

Artificial intelligence (or AI) doesn’t necessarily play a big role in the current cloud hosting market, but Amazon Web Services (AWS) and Microsoft are looking to change that.

AI is starting to grow at an alarming rate and may be a significant role-player in the near future. According to Bernie Trudel, chairman of the Asia Cloud Computing Association (ACCA), AI “will become the killer application that will drive cloud computing forward”. He continues to mention that, although AI only accounts for 1% of the today’s global cloud computing market, its overall IT market share is growing at 52%, and its expected to rapidly grow to 10% of cloud revenue by 2025.

Trudel made notable that, although the big players in the cloud game are currently offering AI capabilities, the cloud-based AI market is still in its early stages. These big players include AWS, Microsoft, Google, and IBM. He also continues to state that AWS is certainly the leader in the cloud market, but they’re playing catch-up in terms of an AI perspective.

AWS 💘 Microsoft?

Here’s the funny bit–that a day or two after Trudel said all of this at Cloud Expo Asia, AWS announce (on their blog) their combined effort with Microsoft to create a new open-source deep-learning interface that “allows developers to more easily and quickly build machine learning models”. In other words, Gluon is an AI application for developers to create their own AI models, to the benefit of their own cloud applications and technical endeavours.

If you’d like to learn more about Gluon and the details of the project, head over to the AWS blog here.

AWS + Microsoft

 

The post AI in the Cloud Market: AWS & Microsoft Lend a Big Hand appeared first on AWS Managed Services by Anchor.

5 Reasons Why AWS Leads the Cloud Market

Post Syndicated from Chris De Santis original https://www.anchor.com.au/blog/2017/10/5-reasons-aws-leads-cloud/

There is no doubt that in the cloud computing market, there is a lot of competition, but there is also a clear market leader. Amazon Web Services (AWS) leads the charge among other web services from similar tech giants such as Microsoft, IBM, and Google, but how did they get there and what’s taking so long for someone of the likes of Google to knock them off their pedestal?

5 Reasons Why AWS Leads the Cloud Market

Credit: Synergy Research Group

Recent research from Synergy Research shows that Amazon has a seemingly unbeatable lead. John Dinsdale, chief analyst at Synergy Research, told TechCrunch that, on paper, AWS is too far ahead of any competitor trying to gain a short-term advantage. The reason behind their spectacular lead is simple:

AWS was first.

If you start the race before everyone else and keep at the pace they’re running, you’re going to win, and that’s exactly what Amazon are doing. Yet, instead of sitting on their colossal market share like a throne, they’re continuing to rapidly innovate and differentiate.

Dinsdale continues to explain that AWS does five things continuously that allows them to stay on top of the cloud market:

  1. Invest considerable amounts in infrastructure
  2. Expand their fleet of services
  3. Execute it all well
  4. Grow its business with enterprises
  5. Has the full long-term backing of Amazon

What can we take from this?

Well, according to Dinsdale, the Amazon formula involves:

  • Investing in your innovation
  • Constantly broadening your product/service range
  • Perform with minimal error
  • Aim for the high-profile customers
  • Look to receive stable funding and support

The post 5 Reasons Why AWS Leads the Cloud Market appeared first on AWS Managed Services by Anchor.

5 Reasons Why AWS Leads the Cloud Market

Post Syndicated from Chris De Santis original http://www.anchor.com.au/blog/2017/10/5-reasons-aws-leads-cloud/

There is no doubt that in the cloud computing market, there is a lot of competition, but there is also a clear market leader. Amazon Web Services (AWS) leads the charge among other web services from similar tech giants such as Microsoft, IBM, and Google, but how did they get there and what’s taking so long for someone of the likes of Google to knock them off their pedestal?

5 Reasons Why AWS Leads the Cloud Market

Credit: Synergy Research Group

Recent research from Synergy Research shows that Amazon has a seemingly unbeatable lead. John Dinsdale, chief analyst at Synergy Research, told TechCrunch that, on paper, AWS is too far ahead of any competitor trying to gain a short-term advantage. The reason behind their spectacular lead is simple:

AWS was first.

If you start the race before everyone else and keep at the pace they’re running, you’re going to win, and that’s exactly what Amazon are doing. Yet, instead of sitting on their colossal market share like a throne, they’re continuing to rapidly innovate and differentiate.

Dinsdale continues to explain that AWS does five things continuously that allows them to stay on top of the cloud market:

  1. Invest considerable amounts in infrastructure
  2. Expand their fleet of services
  3. Execute it all well
  4. Grow its business with enterprises
  5. Has the full long-term backing of Amazon

What can we take from this?

Well, according to Dinsdale, the Amazon formula involves:

  • Investing in your innovation
  • Constantly broadening your product/service range
  • Perform with minimal error
  • Aim for the high-profile customers
  • Look to receive stable funding and support

 

AWS

The post 5 Reasons Why AWS Leads the Cloud Market appeared first on AWS Managed Services by Anchor.

Say Hello to the New Atlassian

Post Syndicated from Chris De Santis original http://www.anchor.com.au/blog/2017/09/hello-new-atlassian/

Who is Atlassian?

Atlassian is an Australian IT company that develops enterprise software, with its best-known products being its issue-tracking app, Jira, and team collaboration and wiki product, Confluence.

In December 2015, Atlassian went public and made their initial public offering (IPO) under the symbol TEAM, valuing them at $4.37 billion. In summary, they big.

What happened?

A facelift

It’s a nice sunny day in Sydney in mid-September of 2017, and Atlassian, after 15 years of consistency, has rebranded, changing their look and feel for a brighter and funner one, compared to the dreary previous look.New Atlassian Branding VideoIt’s a hell of a lot simpler and, as they show in the above video, it’s going to be used with a lot more creativity and flair in mind—it’s flexible in a sense that they can use it in a lot more ways than before, with a lot more colours than before.

Atlassian Logo ComparisonThe blues they’re using now work super-well with the logos on a white background, whereas the white logos on their new champion, brand colour blue can go both ways: some can see it as a bold, daring step which is quite attractive, while others can see it as off-putting and not very user-friendly.

New Atlassian Logo Versions

What’s it all mean?

Symbolism

In his announcement blog, Atlassian Co-Founder & Co-CEO, Mike Cannon-Brookes, mentions that the branding change reflects their newly-shifted focus on the concept of teamwork. He continues to explain that their previous logo depicted the sky-holding Greek titan Atlas and symbolised legendary service and support. But, while it has become renown, they’re shifting their focus on the concept of teamwork—why focus on something you’ve already done right, right?

Atlassian Logo EvolutionThe new logo contains more symbolism than meets the eye, as can be interpreted as:

  • Two people high-fiving
  • A mountain to scale
  • The letter “A” (seen as two pillars reinforcing each other)
Product logos

Atlassian has created and acquired many products in their adventure so far, and they all seemed to have a similar art style, but something always felt off about their consistency. Well, needless to say, this was addressed with Atlassian’s very own “identity system”, which is a pretty cool term for a consistent logo-look for 14+ products, to fit them under one brand.

New Atlassian Product LogosThe result is a set of unique marks that “still feel very related to each other”. Whereas, I also see a new set of “unknown” Pokémon.

Typeface

New Atlassian TypefaceTo add a cherry on top, Atlassian will be using their own custom-made typeface called Charlie Sans, specifically designed to balance legibility with personality–that’s probably the best way to describe it. Otherwise, I’d say, out of purely-constructive criticism, that there isn’t much difference between itself and any of the other staple fonts; i.e. Arial, Verdana, etc. Then again, I’m not a professional designer.

It doesn’t look as distinct as their previous typeface, but, to be fair, it does look very slick next to the new product logos.

Well…

What do you think about it all?

 

Image credits: Atlassian

The post Say Hello to the New Atlassian appeared first on AWS Managed Services by Anchor.

Say Hello to the New Atlassian

Post Syndicated from Chris De Santis original https://www.anchor.com.au/blog/2017/09/hello-new-atlassian/

Who is Atlassian?

Atlassian is an Australian IT company that develops enterprise software, with its best-known products being its issue-tracking app, Jira, and team collaboration and wiki product, Confluence.

In December 2015, Atlassian went public and made their initial public offering (IPO) under the symbol TEAM, valuing them at $4.37 billion. In summary, they big.

What happened?

A facelift

It’s a nice sunny day in Sydney in mid-September of 2017, and Atlassian, after 15 years of consistency, has rebranded, changing their look and feel for a brighter and funner one, compared to the dreary previous look.New Atlassian Branding VideoIt’s a hell of a lot simpler and, as they show in the above video, it’s going to be used with a lot more creativity and flair in mind—it’s flexible in a sense that they can use it in a lot more ways than before, with a lot more colours than before.

Atlassian Logo ComparisonThe blues they’re using now work super-well with the logos on a white background, whereas the white logos on their new champion, brand colour blue can go both ways: some can see it as a bold, daring step which is quite attractive, while others can see it as off-putting and not very user-friendly.

New Atlassian Logo Versions

What’s it all mean?

Symbolism

In his announcement blog, Atlassian Co-Founder & Co-CEO, Mike Cannon-Brookes, mentions that the branding change reflects their newly-shifted focus on the concept of teamwork. He continues to explain that their previous logo depicted the sky-holding Greek titan Atlas and symbolised legendary service and support. But, while it has become renown, they’re shifting their focus on the concept of teamwork—why focus on something you’ve already done right, right?

Atlassian Logo EvolutionThe new logo contains more symbolism than meets the eye, as can be interpreted as:

  • Two people high-fiving
  • A mountain to scale
  • The letter “A” (seen as two pillars reinforcing each other)
Product logos

Atlassian has created and acquired many products in their adventure so far, and they all seemed to have a similar art style, but something always felt off about their consistency. Well, needless to say, this was addressed with Atlassian’s very own “identity system”, which is a pretty cool term for a consistent logo-look for 14+ products, to fit them under one brand.

New Atlassian Product LogosThe result is a set of unique marks that “still feel very related to each other”. Whereas, I also see a new set of “unknown” Pokémon.

Typeface

New Atlassian TypefaceTo add a cherry on top, Atlassian will be using their own custom-made typeface called Charlie Sans, specifically designed to balance legibility with personality–that’s probably the best way to describe it. Otherwise, I’d say, out of purely-constructive criticism, that there isn’t much difference between itself and any of the other staple fonts; i.e. Arial, Verdana, etc. Then again, I’m not a professional designer.

It doesn’t look as distinct as their previous typeface, but, to be fair, it does look very slick next to the new product logos.

Well…

What do you think about it all?

 

Image credits: Atlassian

The post Say Hello to the New Atlassian appeared first on AWS Managed Services by Anchor.

How Aussie ecommerce stores can compete with the retail giant Amazon

Post Syndicated from Chris De Santis original http://www.anchor.com.au/blog/2017/08/aussie-ecommerce-stores-vs-amazon/

The powerhouse Amazon retail store is set to launch in Australia toward the end of 2018 and Aussie ecommerce retailers need to ready themselves for the competition storm ahead.

2018 may seem a while away but getting your ecommerce site in tip top shape and ready to compete can take time. Check out these helpful hints from the Anchor crew.

Speed kills

If you’ve ever heard of the tale of the tortoise and the hare, the moral is that “slow and steady wins the race”. This is definitely not the place for that phrase, because if your site loads as slowly as a 1995 dial up connection, your ecommerce store will not, I repeat, will not win the race.

Site speed can be impacted by a number of factors and getting the balance right between a site that loads at lightning speed and delivering engaging content to your audience. There are many ways to check the performance of your site including Anchor’s free hosting check up or pingdom.

Taking action can boost the performance of your site:

Here’s an interesting blog from the WebCEO team about site speed’s impact on conversion rates on-page, or check out our previous blog on maximising site performance.

Show me the money

As an ecommerce store, getting credit card details as fast as possible is probably at the top of your list, but it’s important to remember that it’s an actual person that needs to hand over the details.

Consider the customer’s experience whilst checking out. Making people log in to their account before checkout, can lead to abandoned carts as customers try to remember the vital details. Similarly, making a customer enter all their details before displaying shipping costs is more of an annoyance than a benefit.

Built for growth

Before you blast out a promo email to your entire database or spend up big on PPC, consider what happens when this 5 fold increase in traffic, all jumps onto your site at around the same time.

Will your site come screeching to a sudden halt with a 504 or 408 error message, or ride high on the wave of increased traffic? If you have fixed infrastructure such as a dedicated server, or are utilising a VPS, then consider the maximum concurrent users that your site can handle.

Consider this. Amazon.com.au will be built on the scalable cloud infrastructure of Amazon Web Services and will utilise all the microservices and data mining technology to offer customers a seamless, personalised shopping experience. How will your business compete?

Search ready

Being found online is important for any business, but for ecommerce sites, it’s essential. Gaining results from SEO practices can take time so beware of ‘quick fix guarantees’ from outsourced agencies.

Search Engine Optimisation (SEO) practices can have lasting effects. Good practices can ensure your site is found via organic search without huge advertising budgets, on the other hand ‘black hat’ practices can push your ecommerce store into search oblivion.

SEO takes discipline and focus to get right. Here are some of our favourite hints for SEO greatness from those who live and breathe SEO:

  • Optimise your site for mobile
  • Use Meta Tags wisely
  • Leverage Descriptive alt tags and image file names
  • Create content for people, not bots (keyword stuffing is a no no!)

SEO best practices are continually evolving, but creating a site that is designed to give users a great experience and give them the content they expect to find.

Google My Business is a free service that EVERY business should take advantage of. It is a listing service where your business can provide details such as address, phone number, website, and trading hours. It’s easy to update and manage, you can add photos, a physical address (if applicable), and display shopper reviews. On top of this, if budget permits you can use AdWords to drive even more paid targeted traffic to your site – and even better you can do a lot of PPC automation with Adwords Scripts.

Get your site ship shape

Overwhelmed by these starter tips? If you are ready to get your site into tip top shape–get in touch. We work with awesome partners like eWave who can help create a seamless online shopping experience.

 

The post How Aussie ecommerce stores can compete with the retail giant Amazon appeared first on AWS Managed Services by Anchor.

Will Magento’s Progressive Web Apps drive more mobile revenue for merchants?

Post Syndicated from Chris De Santis original http://www.anchor.com.au/blog/2017/07/magentos-progressive-web-apps/

Magento Live always has a few big announcements and this year’s London edition did not disappoint. With the promise of more traffic and higher conversions, Magento, in collaboration with Google, will offer native Progressive Web Apps (PWA’s) to the Magento ecommerce community in 2018.

Even though that’s at LEAST five months away, you might already be pondering ‘What does that mean for my ecommerce site?’. Has responsive web design gone out of fashion like man buns and paleo diets? And how do I explain Progressive Web Apps to the boss?

What are Progressive Web Apps?

Progressive Web Apps are technically standard web pages that can ‘live’ on a user’s home screen and behave like a native app, without the need for downloading and installing an app. PWAs promise a faster, more reliable, and more engaging user experience.

Google Developers state that:

“Progressive Web Apps are experiences that combine the best of the web and the best of apps.”

However, for developers, creating Progressive Web Apps requires the use of Service Workers, a Manifest and Application shell architecture, and more, to ensure the promised user experience is delivered. It’s an evolution of the way developers are currently working but is yet another thing for developers to master.

Google Developers has a huge run down on all things PWAcheck it out.

But, back to the Magento announcement. It’s actually a big deal.

Magento is one of the most widely adopted ecommerce platforms in use today. By partnering with Google to bring PWAs into the Magento platform, PWAs are poised to become the new norm for forward-thinking ecommerce brands.

And what’s not to love? Productivity and cost benefits for e-commerce stores could be huge—instead of maintaining separate native app and web properties, a single Progressive Web App could be a new reality. For developers already using the Magento platform, the friction to get a PWA live is likely to be significantly reduced if this partnership lives up to the hype.

Mark Lavelle, CEO of Magento, stated:

“We see PWAs as a natural evolution of the mobile web, and by working with industry
leaders such as Google to develop PWAs, we plan to keep merchants ahead of the curve.”

So, don’t throw away your responsive site and native apps just yet. But keep an eye on Magento and Google, as we think this is going to be a huge benefit to developers and businesses in the ecommerce space. Roll on 2018!

Read the Magento press release here.

Check out pwa.rocks for interesting some examples of Progressive Web Apps in action.

Orange CTA Button | Progressive Web Apps

The post Will Magento’s Progressive Web Apps drive more mobile revenue for merchants? appeared first on AWS Managed Services by Anchor.