If you’re an IT professional for a state, local government, or educational institution or you’re a reseller serving those entities, you know firsthand how complex and time consuming procurement can truly be. Onboarding a cloud storage provider that meets both your needs and your organization’s procurement requirements is a challenge. And the need for affordable and secure data storage has never been greater—an incredible 79% of educational institutions reported being hit with ransomware in the past year.
Today, choosing Backblaze as your preferred cloud storage provider just got a lot easier. Backblaze is now available to purchase via Carahsoft’s National Association of State Procurement Officials (NASPO) ValuePoint contract.
The contract addition enables Carahsoft, The Trusted Government IT Solutions Provider®, and Backblaze to provide cloud storage solutions to participating states, local governments, and educational institutions. The contract also comes on the heels of Backblaze’s inclusion on Carahsoft’s NYOGS- and OMNIA-approved vendor lists.
What Is the NASPO ValuePoint Contract?
NASPO ValuePoint is a cooperative purchasing program that facilitates public procurement solicitations and agreements using a lead-state model, which means one state or organization takes the lead on soliciting proposals on behalf of others and working with a sourcing team to evaluate responses and choose a vendor. By leveraging the leadership and expertise of all states and the collective purchasing power of their public entities, NASPO ValuePoint delivers the highest valued, reliable, and competitively sourced contracts, offering public entities outstanding pricing.
Benefits to Customers
As a state, local government, or educational institution, you get a number of benefits by purchasing Backblaze through Carahsoft’s ValuePoint contract, including:
Simplified Procurement: You don’t have to go through the hassle of setting up your own contracts or negotiating prices. You can just use the NASPO ValuePoint contract, and that hard work is already taken care of.
Cost Savings: Because the ValuePoint contract covers lots of states and organizations, services are purchased in bulk, which usually means cheaper prices.
Time Savings: You save time researching suppliers or going through a long bidding process. You can just choose from the options already approved under the contract.
Quality Assurance: The contract usually has strict standards for its offerings, ensuring that you as a customer get access to quality products and services.
Benefits for Resellers
Resellers who are not currently listed on the NASPO ValuePoint Contract can still reap the benefits as well (and if you’re already listed, even better). By purchasing Backblaze through Carahsoft, you will gain:
Access to a Larger Market: Resellers can sell Backblaze to multiple states or organizations without having to negotiate separate contracts each time. This means more potential cloud customers.
Streamlined Sales Process: You don’t have to spend as much time and effort trying to win individual contracts. Now that Backblaze is on the NASPO ValuePoint Contract, you’re pre-approved to sell B2 Cloud Storage and Computer Backup to all participating entities.
Increased Credibility: With Backblaze being part of a trusted contract like NASPO ValuePoint, you can enhance your reputation and credibility in the cloud market, potentially attracting more customers.
Stable Revenue Stream: Having a contract with multiple states or organizations provides a more stable and predictable revenue stream for you as a reseller, as you have access to a broader customer base.
Making It Easier to Provision Backblaze
As a public sector agency, you face some of the greatest challenges when it comes to affordably protecting and using your data given ransomware attacks and budget constraints. Carahsoft’s NASPO program cuts through this complexity with cooperative purchasing, resulting in more favorable terms and conditions and competitive pricing.
Previously, it was hard for many state, local, educational and government institutions to benefit from the affordability and reliability that Backblaze provides. Now, Backblaze’s addition to Carahsoft’s NASPO contract streamlines procurement of B2 Cloud Storage and Backblaze Computer Backup—speeding up your acquisition timeline.
The availability of the Backblaze portfolio to NASPO members strengthens our partnership by aligning with Government procurement processes and expanding Backblaze’s reach in the Public Sector market. It is critical we support the Government as they work to modernize their cloud data storage systems to meet the demands of an increasingly digital era. By collaborating with Backblaze and our reseller partners, we can continue to expand and improve agency access to the affordable, cutting-edge solutions they need to achieve mission success.
—John Rentz, MultiCloud Team Lead, Carahsoft
How to Purchase Backblaze via Carahsoft
Backblaze’s offerings are available through Carahsoft’s NASPO ValuePoint Master Agreement #AR2472 and OMNIA Partners Contract #R191902. To purchase, reach out to your preferred reseller or contact the Backblaze team. For more information about the NASPO ValuePoint Master Agreement, contact the Carahsoft team at [email protected].
More About Carahsoft
Carahsoft Technology Corp. is The Trusted Government IT Solutions Provider®, supporting public sector organizations across federal, state and local government agencies and education and healthcare markets. As the Master Government Aggregator® for our vendor partners, Carahsoft delivers solutions for multicloud, cybersecurity, DevSecOps, big data, artificial intelligence, open source, customer experience and engagement, and more.
If you’re a reseller partner, we know it’s hard to cut through the noise and get potential clients interested in the services you sell. It helps when you’re able to share relevant, useful, truly valuable information with them to build your brand and engage potential clients in prospective services.
The Backblaze Drive Stats reports can be a powerful tool in your arsenal. They not only provide insights into drive reliability but also empower you to better position and sell Backblaze B2 Cloud Storage. So, let’s dig into what Drive Stats are and how you can use them to serve your clients.
What Are Drive Stats?
The Backblaze Drive Stats reports include a comprehensive set of data that Backblaze openly shares about the performance and reliability of the hard drives that we use in our data centers. The data we publish is excellent for building trust with customers—it’s unique in the industry, regularly covered in industry media, and used by everyone from IT admins to research institutions to inform their strategies. Use it to level up your understanding of hard drives in general—including how they affect cloud storage infrastructure—and to build trust with end users around Backblaze in particular.
How Can I Use Drive Stats as a Reseller?
Identifying and Addressing Customer Concerns
You probably encounter customer concerns regarding the potential risks associated with data storage—both on premises and in the cloud—all the time. With Drive Stats, you can speak to those concerns with hard data on drive failure rates. This data-driven approach empowers customers to make optimal operational decisions and positions you as a knowledgeable, trusted advisor in their cloud storage journey.
Tailoring Solutions to Customer Needs
Every business has unique data storage and backup requirements, often a combination of on premises and cloud based data storage. In crafting the proper storage solution for your clients, you are often confronted with cost versus reliability trade-offs. The Backblaze Drive Stats reports provide a dependable source of unbiased drive reliability statistics when local data storage is required. With the Drive Stats data at hand, you can apply your knowledge and experience to confidently propose and deliver a comprehensive, cost-effective data storage and backup solution at a fair price that meets your customers’ unique needs.
Educating Customers on Data Management Best Practices
Beyond selling a product, you play a vital role in educating your customers on best practices for data management. Backblaze Drive Stats provide you with valuable insights that can be shared with your clients to help them make informed decisions about their storage strategy. By educating customers on the factors that contribute to reliable and efficient data storage, you position yourselves as trusted advisors in the rapidly evolving world of cloud technology.
Drive Stats as Your Competitive Advantage
In the competitive landscape of cloud storage solutions, reseller partners can gain a strategic advantage by harnessing the power of Backblaze Drive Stats as an effective, valuable, and powerful piece of content. The stats not only enhance transparency and build trust with customers but also empower resellers to effectively address concerns, tailor solutions, and educate clients on data management best practices. By leveraging this valuable resource, resellers can position themselves as leaders in the market and drive the success of Backblaze B2 Cloud Storage.
Universities and colleges lead the way in educating future professionals and conducting ground-breaking research. Altogether, higher education generates hundreds of terabytes—even petabytes—of data. But, higher education also faces significant data risks. They are one of the most targeted industries for ransomware, with 79% of institutions reporting they were hit with ransomware in the past year.
While higher education institutions often have robust data storage systems that can even include their own off-site disaster recovery (DR) centers, cloud storage can provide several benefits that legacy storage systems cannot match. In particular, cloud storage allows schools to protect from ransomware with immutability, easily grow their datasets without constant hardware outlays, and protect faculty, student, and researchers’ computers with cloud-based endpoint backups.
Cloud storage is also a promising alternative to cloud drives, traditionally a popular option for higher education institutions. While cloud drives provide easy storage across campus, both Google and Microsoft have announced the end of their unlimited storage tiers for education. Faced with changes to the original service, many higher education institutions are looking for alternatives. Plus, cloud drives do not provide true, incremental backup, do not adequately protect from ransomware, and have limited options for recovery.
Ultimately, cloud storage better protects your school from local disasters and ransomware with a secure, off-site copy of your data. And, with the right cloud service provider, it can be much more affordable than you think. In this article, we’ll look at the benefits of cloud storage for higher education, study some popular use cases, and explore best practices and provisioning considerations.
The Benefits of Cloud Storage in Higher Education
Cloud storage solutions present a host of benefits for organizations in any industry, but many of these benefits are particularly relevant for higher education institutions. Let’s take a look:
1. Enhanced Security
Higher education institutions have emerged as one of ransomware attackers’ favorite targets—63% of higher education CISOs say a cyber attack is likely within the next year. Data backups are a core part of any organization’s security posture, and that includes keeping those backups protected and secure in the cloud. Using cloud storage to store backups strengthens backup programs by keeping copies off-site and geographically distanced, which adheres to the 3-2-1 backup strategy (more on that later). Cloud storage can also be made immutable using tools like Object Lock, meaning data can’t be modified or deleted. This feature is often unavailable in existing data storage hardware.
2. Cost-Effective Storage
Higher education generates huge volumes of data each year. Keeping costs low without sacrificing in other areas is a key priority for these institutions, across both active data and archival data stores. Cloud storage helps higher education institutions use their storage budgets effectively by not paying to provision and maintain on-premises infrastructure they don’t need. It can also help higher education institutions migrate away from linear tape-open (LTO) which can be costly to manage.
3. Improved Scalability
As digital data continues to grow, it’s important for those institutions to be able to easily scale with their storage needs. Cloud storage allows higher education institutions to avoid potentially over-provisioning infrastructure with the ability to affordably tier off data to the cloud.
4. Data Accessibility
Making data easily accessible is important for many aspects of higher education. From the impact of scientific researchers to the ongoing work of attracting students to the university, the increasing quantities of data that higher education creates needs to be easy to access, use, and manage. Cloud storage makes data accessible from anywhere, and with hot cloud storage, there are no access delays like there can be with cold cloud storage or LTO tape.
5. Supports Cybersecurity Insurance Requirements
It’s increasingly common to utilize cyber insurance to offset potential liabilities incurred by a cyber attack. Many of those applications ask if the covered entity has off-site backups or immutable backups. Sometimes they even specify the backup has to be held somewhere other than the organization’s own locations. (We’ve seen other organizations outside of higher ed adding cloud storage for this reason as well). Cloud storage provides a pathway to meeting cyber insurance requirements universities may face.
How Higher Ed Institutions Can Use Cloud Storage Effectively
There are many ways higher education institutions can make effective use of cloud storage solutions. The most common use case is cloud storage for backup and archive systems. Transitioning from on-premises storage to cloud-based solutions—even if an organization is only transitioning a part of their total data footprint while retaining on-premises systems—is a powerful way for higher education institutions to protect their most important data. To illustrate, here are some common use cases with real-life examples:
LTO Replacement
It’s no surprise that maintaining tape is a pain. While it’s the only true physical air-gap solution, it’s also a time suck, and those are precious hours that your IT team should be spending on strategic initiatives. This is particularly applicable in projects that generate huge amounts of data, like scientific research. Cloud storage provides the same off-site protection as LTO with far fewer maintenance hours.
Off-Site Backups
As mentioned, higher ed institutions often keep an off-site copy of their data, but it’s commonly a few miles down the road—perhaps at a different branch’s campus. Transitioning to cloud storage allowed Coast Community College District (CCCD) to quit chauffeuring physical tapes to an off-site backup center about five miles away and instead implement a virtualized, multi-cloud solution with truly geographically distanced backups.
Protection From Ransomware
A ransomware attack is not a matter of if, but when. Cloud storage provides immutable ransomware protection with Object Lock, which creates a “virtual” air gap. Pittsburg State University, for example, leverages cloud storage to protect university data from ransomware threats. They strengthened their protection four-fold by adding immutable off-site data backups, and are now able to manage data recovery and data integrity with a single robust solution (that doesn’t multiply their expenses).
Computer Backup
While S3 compatible object storage provides a secure destination for data from servers, virtual machines (VMs), and network attached storage (NAS), it’s important to remember to back up faculty, staff, student, and researchers’ computers as well. Workstation backup is particularly important for organizations that are leveraging cloud drives, as these platforms are only designed to capture data stored in their respective clouds, leaving local files vulnerable to loss. But, one thing you don’t want is a drain on your IT resources—you want a solution that’s easy to implement, easy to manage ongoing, and simple enough to serve users of varying tech savviness.
Best Practices for Data Backup and Management in the Cloud
Higher education institutions (and anyone, really!) should follow basic best practices to get the most out of their cloud storage solutions. Here are a few key points to keep in mind when developing a data backup and management strategy for higher education:
The 3-2-1 Backup Strategy
This widely accepted foundational structure recommends keeping three copies of all important data (one primary copy and two backup copies) on two different media types (to diversify risk) and storing at least one copy off-site. While colleges and universities frequently have high-capacity data storage systems, they don’t always adhere to the 3-2-1 rule. For instance, a school may have an off-site disaster recovery site, but their backups are not on two different media types. Or, they may be meeting the two-media-type rule but their media are not wholly off-site. Keeping your backups at a different campus location does not constitute a true off-site backup if you’re in the same region, for instance—the closer your data storage sites are, the more likely they’ll be subject to the same risks, like network outages, natural disasters, and so on.
Regular Data Backups
You’re only as strong as your last backup. Maintaining a frequent and regular backup schedule is a tried and true way to ensure that your institution’s data is as protected as possible. Schools that have historically relied on Google Drive, Dropbox, OneDrive, and other cloud drive systems are particularly vulnerable to this gap in their data protection strategy. Cloud drives provide sync functionality; they are not a true backup. While many now have the ability to restore files, restore periods are limited and not customizable and services often only back up certain file types—so, your documents, but not your email or user data, for instance. Especially when you’re talking about larger organizations with complex file management and high compliance needs, they don’t provide adequate protection from ransomware. Speaking of ransomware…
Ransomware Protection
Educational institutions (including both K-12 and higher ed) are more frequently targeted by ransomware today than ever before. When you’re using cloud storage, you can enable security features like Object Lock to offer “air gapped” protection and data immutability in the cloud. When you add endpoint backup, you’re ensuring that all the data on a workstation is backed up—closing a gap in cloud drives that can leave certain types of data vulnerable to loss.
Disaster Recovery Planning
Incorporating cloud storage into your disaster recovery strategy is the best way to plan for the worst. If unexpected disasters occur, you’ll know exactly where your data lives and how to restore it so you can get back to work quickly. Schools will often use cross-site replication as their disaster recovery solution, but such methods can fail the 3-2-1 test (see above) and it’s not a true backup since replication functions much the same way as sync. If ransomware invades your primary dataset, it can be replicated across all your copies. Cloud storage allows you to fortify your disaster recovery strategy and plug the gaps in your data protection.
Regulatory Compliance
Universities work with and store many diverse kinds of information, including highly regulated data types like medical records and research data. It’s important for higher education to use cloud storage solutions that help them remain in compliance with data privacy laws and federal or international regulations. Providers like Backblaze that frequently work with higher education institutions will usually have a HECVAT questionnaire available so you can better understand a vendor’s compliance and security stance, and they go through regular compliance audits via regulatory agencies like StateRAMP or SOC-2 certifications.
Comprehensive Protection
While it’s obvious that data systems like servers, virtual machines, and network attached storage (NAS) should be backed up, consider the other important sources of data that should be included in your protection strategy. For instance, your Microsoft 365 data should be backed up because you cannot rely on Microsoft to provide adequate backups. Under the shared responsibility model, Microsoft and other SaaS providers state that your data is your responsibility to back up—even if it’s stored on their cloud. And don’t forget about your faculty, student, staff, and researchers’ computers. These devices can hold incredibly valuable work and having a native endpoint backup solution is critical.
The Importance of Cloud Storage for Higher Education Institutions
Institutions of higher education were already on the long road toward digital transformation before the pandemic hit, but 2020 forced any reluctant parties to accept that the future was upon us. The combination of schools’ increasing quantities of sensitive and protected data and the growing threat of ransomware in the higher education space reinforce the need for secure and robust cloud storage solutions. As time has gone on, it’s clear that the diverse needs of higher education institutions need flexible, scalable, affordable solutions, and that current and legacy solutions have room for improvement.
Universities that leverage best practices like designing 3-2-1 backup strategies, conducting frequent and regular backups, and developing disaster recovery plans before they’re needed will be well on their way toward becoming more modern, digital-first organizations. And with the right cloud storage solutions in place, they’ll be able to move the needle with measurable business benefits like cost effectiveness, data accessibility, increased security, and scalability.
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